August 19, 2005
Making Money on the Internet
Almost everyone wants to make money on the internet. But almost no one is. At least decent money. Why? I have an idea about this.
I think one of the biggest reasons people don't make money on the Internet is because they are focussing on making money on the Internet.
Am I confusing you because I'm sounding like I forgot to take my latest dose of medication? Sorry, but, no, I haven't forgotten.
What I'm embracing is that people put the money first and everything else last.
They put the ability to earn money first and the vehicle that will get them to that earning secondary.
Now, for the lucky few, this may and does work. But is it sustainable? In some cases, still - yes. But for most - no.
Why? The massive and rapid changes in the web catch up to most who take the shortcut to web riches.
Think of all those web pages you can now find by doing a search on the Search Engines using virtually any topic. Take your pick.
Religion.
Politics.
Computers.
News.
Dating.
Whatever.
And what comes up in all the Search Engines? Yes, even Google results?
Crap.
Useless garbage.
Essentially, websites that put the money first and actual usable information second.
And what do you do when you come across one of these pages that has Google Adsense ads, and virtually nothing but Google Adsense ads plastered all over the place? Let me guess...after trying to find actual usable content, instead of ADS, you finally give up.
At least that's what I do.
And it's gotten to the point since these websites are proliferating at a seemingly exponential rate that one can easily discern what is one of these sites within a few seconds of the webpage loading on the computer screen.
And that's too bad for the user, you and me, and the Internet as a whole.
Why has it come to this?
Well, why do we search for information - whether its useable information for entertainment or actual shopping needs - and only, or mostly, come across pages such from these billboard-like useless sites?
Because the person behind that website is looking at the money first. And the user second.
I don't know about you but I don't like being second.
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Think about all the websites you have bookmarked as one of your 'favorites' along the left side of your computer screen. Why have you done that?
Let me guess, is it because the website you flagged had usable information that you thought worthy of keeping one-click away from using again? If you agreed, that's why the popular sites just keep getting more popular.
They offer the ubiquitous 'content'. In other words, 'information' that people are seeking.
So if you're one of the unlucky many who are still struggling to make ends meet on the Internet, then perhaps you might want to consider taking the back road into town. The which is lately virtually wide-open for travel. Think about setting up your site along that path.
Would someone who comes across your site be interested in what YOU have to say? I'd wholeheartedly bet they would.
Focus on the content first. The money part will naturally take care of itself.
Try it. You might like it.
Written by Andre Best
President, Ultimate Results, Inc.
http://www.andrebest.com
'Learn About Life From Another Perspective'
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Posted by Andre Best at 5:47 PM | Comments (0)